JC Penney’s new ad for Father’s Day

The text reads: 

“First Pals: What makes Dad so cool? He’s the swim coach, tent maker, best friend, bike fixer and hug giver—all rolled into one. Or two.” The text at the bottom reads: “Real-life dads, Todd Koch and Cooper Smith with their children Claire and Mason.”

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themissionvision:

Light Paintings by Janne Parviainen.

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